When Google Chrome came out in 2008, it changed how web browsers worked. Add-ons and extensions were first added to the Chrome browser by Google.
It made the life of internet users easier by offering functionalities without switching the tabs.
So, what are extensions?
Google Chrome browser extensions are helpful tools that you can use to make using the Google Chrome web browser a more resourceful experience for you.
The majority of these extensions show on the right side of the toolbar and enhance user experience. They are simple to use and can assist us in working smarter and reducing our workload.
For digital marketers, the use of Chrome extensions has become prominent as it reduces their efforts and saves ample time.
There are tens of thousands of chrome add-ons that can be installed from the chrome web store. It might get overwhelming for the marketers to decide which chrome extension is good enough for them.
The number of Chrome extensions with similar features is growing, making it difficult for digital marketers to choose the best one for their everyday needs.
So, here is a list of the best Google Chrome extensions for digital marketers and what functions they offer.
Best Chrome Extensions for Digital Marketers
To make the lives of digital marketers a little easier, this blog will review the top 11 Google Chrome extensions for marketing firms and SEO to help them save time and increase productivity.
1. Scalenut Chrome Extension
Facing writer's block? Scalenut Chrome extension is the perfect solution for it. It is a tool meant for content creators and marketers.
Scalenut's AI Writer employs a deep learning algorithm to write like humans. After reading hundreds of billions of texts, the tool recognizes words and sentences. It creates content that reads, communicates, and engages as if it was written by a human.
The free version of the Scalenut extension has a limit of 2,000 words.
It takes less than a minute to install this Chrome extension. Scalenut offers more than 40 templates in their chrome extension, which makes writing a piece of cake.
This AI Copywriter takes the input for various use cases such as:
- Email generation
- Social media post creation
- Sentence rewriting
- Google review responder
- Google Ad copywriter
In case you don't like a sentence, you can use the 'Rephrase' button to recreate an original sentence. AI Copywriter rephrases your sentence and gives you various plagiarism-free options to pick from.
What’s more? Your wish is Scalenut AI’s “Command.” With just a click, you can generate long paragraphs on many topics or subtopics. Similarly, 'Simplify the Sentence' examines your long, complex sentences and converts them into shorter, easier-to-read versions. It gives single-click access to on-point and condensed sentences that make reading a breeze.
Benefits of Scalenut Chrome Extension:
- Easy to use
- Free to install
- Can be used for multiple usecases
- Creates plagiarism-free engaging content
Grammarly is a grammar checker that offers its own Chrome extension. It helps you proofread, edit and improve your written work to make it the best version as per your needs. Grammarly offers real-time feedback while you are typing so that you can see how your words, grammar and punctuation affect the flow of your text.
Using the extension can help you write clear and error-free messages and documents. Whether you work in corporate communications, content marketing, or have your own new business, you are bound to spend some time in your written communication.
This extension can help you correct your spelling, grammar, and other mistakes as you write.
Benefits of Grammarly:
- It offers suggestions based on tonality, voice, and writing style.
- Grammarly has also released its plagiarism checker, which is powered by AI.
- The free plan does offer some limited features.
3. Buffer Extension
Buffer is a social media extension that lets you schedule posts for later. You can choose to publish your post immediately, at a later time, or even put it in draft mode so that you can make changes without making it available to the masses.
Buffer also offers 'Followers Build,' which encourages people to follow your account if they like what they see and want to be updated when new posts are made.
Further, it can be readily connected to many social media platforms, such as Facebook and Twitter.
Buffer also allows you to communicate with your colleagues to design social media campaigns and track other KPIs.
Benefits of Buffer:
- It offers easy team collaboration.
- Buffer also gives you detailed analytics and metrics.
- You can also perform an A/B test to see what is working and what’s not.
- You can also plan your social media posts using the social media calendar.
SEOQuake shows a variety of SEO ranking factors for any webpage. It highlights nofollow links and text density on a website, and uses URLs to compare one site to another.
This tool allows you to analyze main metrics, assess keyword difficulty, define various criteria for a search query, run an SEO audit, get reports on internal and external links, compare URLs, and much more.
SEOQuake includes several tools you can utilize depending on the precise SEO initiatives you're pursuing. The SEO bar is a toolbar that appears at the top of the browser window and displays core metrics, some of which can be adjusted.
Benefits of SEOQuake:
- Free to install
- You can export all the data into a file.
- SEOQuake tracks the data from SEMRush, Yandex, Yahoo, and various other search engines.
- You can conduct an on-page audit within seconds.
5. Headline Studio by CoSchedule
Headline Studio is great for marketers who want to enhance their header writing skills and develop high-quality, fascinating headlines that frequently stand out from the crowd.
The headline is the first thing that the audience sees.
It analyzes headlines and recommends terms that can improve SEO. The Headline Studio also analyzes how your headlines are performing compared to that of your competitors and assists in improving header writing skills.
Benefits of Headline Studio:
- Integrates with WordPress, Wix and more.
- It gives you access to past headlines.
- You get a real-time score for your headlines.
- Completely free to use.
Bitly lets you change your links and share and save material directly from your browser to your Bit.ly account. You can rapidly shorten a URL and the domain personalize for your company. You may also use bit.ly to track real-time statistics to identify which social media methods effectively engage fans.
The new Bitly short link generator you make can be automatically copied to your clipboard, allowing you to work faster.
You can modify links with UTM tags and custom branded domains for additional marketing benefits.
When you click on a link, you can quickly copy it to the clipboard so that it can be used in comments, posts, or messages.
Benefits of Bitly:
- You can seamlessly track your link's performance.
- The tool also offers valuable analytics and metrics.
- Users can even customize their URLs anytime.
7. Awesome Screenshot
Awesome Screenshot is a screen capture and image annotation Chrome extension that helps with quick screenshots, recording, and other related tasks.
You can trim, highlight, draw shapes, and blur important information after taking a screenshot of a specific part of your screen or an entire web page.
You may also use the extension to record a browsing experience and distribute it simultaneously. It's a simple plugin, but it comes in handy when you want to share web page parts with your coworkers.
Benefits of Awesome Screenshot:
- Screen capturing.
- You can annotate your screenshots with a mouse or keyboard, making them more customizable and useful.
- You can even share the screen recording and capture it via links or the cloud.
- It offers multiple options for screen capturing (visible, full screen, select area, etc.)
8. Office Editing for Google Docs, Sheets, and Slides
If you need to make changes or additions to documents, the Office Editing for Google Docs, Sheets, and Slides is the perfect tool for you. This plugin lets you easily insert images, videos, tables, and charts into your documents.
You can also keep all of your work in one place with collaboration features that allow multiple users to edit a document simultaneously.
Benefits of Office Editing:
- You can convert your file into other formats like .doc, .xls, .ppt, etc.
- Office Editing for Docs is available in over 53 languages.
- There is no need to install Office on your computer.
BuzzSumo is a tool that lets you explore the most popular content on the web. It allows you to see what topics are being discussed on social media, blogged about, and shared across other online platforms.
This information can help you find new content ideas or insights for your own website and business.
BuzzSumo also provides a breakdown of how many people have discussed each topic in detail.
It pulls data from various social media platforms, including LinkedIn, Pinterest, Twitter, and Facebook.
The extension shows the number of page views, social media shares, and backlinks. Knowing how well such content performs can be quite useful when creating similar stuff.
Benefits of BuzzSumo:
- It updates you with recent news and alerts.
- It helps reduce digital ad spending.
- You can sort the content by author, date, location, and language.
- It lets you save articles and create projects for future references.
Hunter allows you to find email addresses on the web with a single click. You can also find names, job titles, social media profiles, phone numbers.
When you go to a website, you can find out who to contact right away. All of the data is open-source and has been verified or given a confidence rating.
Hunter can be a go-to-solution for cold emails.
Benefits of Hunter:
- The free account allows 25 searches per month.
- You can save and send email lists to Salesforce, HubSpot, Pipedrive, Zoho, etc.
- It finds the email addresses in bulk.
11. Lighthouse Extension
Lighthouse Extension is a Chrome extension that helps you measure the user experience of your webpage. It collects data such as time to the first interaction, page usability, engagement, and provides insights into how well your site performs.
This extension is completely free to install. When you visit a webpage, click on the extension icon and run your speed test to find the page speed.
Benefits of Lighthouse Extension:
- It enables you to measure the user experience for web pages in Chrome.
- It gives suggestions on improving the page score.
In today's digital world, nothing is impossible. With the right tools and training, anyone can learn to be a successful digital marketer. As mentioned in the blog, various Chrome extensions are available online that can help make the work of digital marketers and SEO professionals easier.
Scalenut has an AI Writing chrome extension for digital marketers that comes with amazing templates and use cases. The extension is free to use and has been rated above 4.5 on the web-store.
Q. Which extension is best for SEO?
Ans: If you want to track rankings and keywords, you can use the SEMRush or Ahrefs SEO toolbar. If you are looking for more features like the most relevant terms, AI assistance on writing SEO optimized content, as well as expanding the heading into para, Scalenut SEO extension is the right choice.
Q. Are there any Firefox extensions?
Ans: There are some amazing extensions for Firefox, such as Ghostery, Lighthouse, and Origin.
Q. Can you make money with Chrome extensions?
Ans: It depends on the extension. You can make money by developing and selling your own Chrome extensions if you have an innovative idea. However, developers usually just build useful extensions that help people improve their web browsing experience.
Q. Are there any drawbacks to using a chrome extension for digital marketers?
Ans: A bad Chrome extension can do far more harm than good. They may consume a large amount of system resources, collect your data, install adware, divert your searches to spammy websites, and other activities.
Q. Which is the best extension for saving passwords?
Ans: LastPass is one of the best extensions for saving your passwords. It saves your passwords, passports, and insurance cards, and gives dark web monitoring access.