Apr 21, 2023

Rytr vs Jasper: An In-Depth Comparison of Two AI Writing Assistants

Priya Jamba, Content Marketer
Priya Jamba
Rytr vs Jasper: An In-Depth Comparison of Two AI Writing Assistants
Priya Jamba, Content Marketer
Priya Jamba
Apr 21, 2023

Rytr vs Jasper: An In-Depth Comparison of Two AI Writing Assistants

Wondering which AI writing assistant is right for you? Read our in-depth comparison of Rytr and Jasper to learn about their features and pricing.
Rytr vs Jasper: An In-Depth Comparison of Two AI Writing Assistants

Table of contents

When it comes to artificial intelligence and its application in writing, there are several players in the market. Two of the decent AI writing tools are Jasper and Rytr. 

While both Jasper AI and Rytr AI offer similar functionalities, they each have their own characteristics that set them apart. Therefore, depending on the type of content you create, one may be better suited for your needs than the other.

To assist you in selecting the ideal AI software tool for your writing needs, we've compiled a comparison of Jasper AI vs Rytr. This way, you'll be able to see exactly how they differ from each other and make an informed decision.

What is Jasper?

Homepage of Jasper 

Jasper is one of the best AI writers and AI art generators on the market. Jasper AI is a dedicated AI writing assistant catering to individuals looking to streamline their content creation process. It utilizes advanced artificial intelligence technology, specifically GPT machine learning, to deliver exceptional content generation capabilities.

A notable feature of Japser’s AI copywriting tool is its extensive language support covering over 20 languages. The availability of more than one language broadens the tool’s accessibility and usability across different regions and linguistic contexts. 

Whether you need assistance with blog articles, marketing emails, landing pages, eCommerce product descriptions, or website copy, this long-form content writing tool can be of great help. You can also use it to write Facebook posts or Twitter captions.

Who Should Use It? 

  • Entrepreneurs 
  • Marketing agencies

Jasper Features 

  • Template Library: Jasper provides users with a vast selection of AI-powered templates, offering over 50 options to help you generate marketing copies, product descriptions, and other types of content.
  • Boss Mode: By utilizing Jasper's "Boss mode" feature, users can accelerate blog content creation with improved efficiency and effectiveness.
  • Jasper Chat: Engage in interactive conversations with an AI through Jasper Chat, allowing you to revise your content, generate ideas, and perform other collaborative tasks.
  • Jasper Art: Tap into Jasper Art to create unique images and photos custom-made for your content, adding an extra visual dimension to your work.
  • Language Translation: The tool can generate and translate content in over 30 languages, accommodating a wide range of linguistic requirements and facilitating effective communication.

Jasper Pros 

  • It offers a free 7-day trial where you can see how the multiple AI models work for you.
  • Jasper allows users to create individual folders for each project. You can work efficiently by systematically organizing all relevant content within their respective folders.
  • Jasper’s Chrome extension seamlessly integrates the AI assistant into your workflow, allowing you to use the tool on the go.
  • Jasper’s Copyscape integration helps you ensure that your content is unique and plagiarism-free.

Jasper Cons

  • Jasper comes with a steep learning curve, which might make some users hard to navigate the tool. 
  • Users need to use other resources to fact-check the content generated by Jasper. 
  • Users have indicated that the tool generates repetitive content. 

What is Rytr? 

Rytr home page 

Rytr is an AI-powered virtual assistant writer that aims to help users create high-quality content quickly and economically. The platform is designed to simplify the content creation process and make it more enjoyable for users, providing a range of features and benefits to enhance the user experience. 

With over 60,000 users and counting, Rytr is becoming a popular choice for businesses and content marketers seeking to generate quality content daily.

Who Should Use Rytr?

Rytr is an AI tool that provides valuable support for writers of all levels of experience. Whether you're a seasoned professional or just starting out, Rytr can help streamline your content creation process and make it easier to produce content. 

From YouTubers and bloggers to entrepreneurs and freelancers, Rytr's AI-powered virtual assistant is accessible to anyone seeking to create content quickly. It is ideal for copywriters, small businesses, and freelance content writers. 

Pros of Rytr

  • Rytr offers 20+ use case options to its users that facilitate the content generation process. 
  • Rytr offers a built-in plagiarism checker that enables users to verify their content for any instances of duplicate text, ensuring that their work is completely authentic.
  • Rytr's pricing plans are designed to be accessible and affordable, making it an attractive option for businesses and content marketers on a budget. 

Cons of Rytr

  • As per many users, the AI writer generates average-quality content. 
  • It sometimes produces repetitive content. So, if you and your competitor add the same information to the tool, you might get plagiarized content. 
  • Its templates are standard and not advanced. 

Jasper vs Rytr: In-depth Feature Comparison 

Jasper vs Rytr: AI Writing 

Both these tools have AI writing features that you can use to generate content. While Jasper is competent for long-form writing, Rytr helps you create distinguishable short-form content for social media. 

Winner: Jasper's AI Writer's content quality is better and requires little human effort before it can be published compared to Rytr. Plus, you can use the tool for long-form and short-form AI writing. 

Jasper vs Rytr: Keyword Planner 

While both of them don't come with an in-built keyword planner, they do offer integrations. Jasper works seamlessly with Surfer SEO, a content optimization tool that uses data-driven insights to help you create content that ranks high on Google. 

Meanwhile, Rytr integrates with Semrush, another SEO optimization tool that provides valuable insights on keyword research, competitor analysis, and more.

Winner: It's a tie. Both tools are equally competent. 

Jasper vs Rytr: Content Lifecycle Covered 

Ideally, both Jasper and Rytr are AI writing tools. You can use these tools to write and publish content. Both these writing assistants offer third-party integration for optimization and come with limited content planning features. 

Winner: It's a close call. Both these tools cover the same stages of the content lifecycle. So, it depends on your personal preference. 

Jasper vs Rytr: Customer Support 

Jasper has a bustling Facebook community where you can interact with other users, learn tips and tricks to enhance your experience and troubleshoot any Jasper-related issues you may be facing. Should you require further assistance, Jasper's customer service team is readily available through live chat, email, and social media platforms.

On the other hand, Rytr provides adequate customer service through its live chat and email support channels. While their Facebook community may not be as active as Jasper's, it still serves as a helpful resource for users seeking assistance. Rytr's customer service team can also be reached through other social media channels.

Winner: It's a tie! Both tools offer satisfactory customer support to their users. 

Jasper vs Rytr: Team Collaboration 

Jasper AI provides an excellent option for teams, as it offers up to 5 users on all its plans. Additionally, Jasper's collaboration features, such as team video calls, make working on writing projects with other team members very easy and convenient. With Jasper, you and your team can easily write, edit, and collaborate on writing assignments in real time.

In contrast, Rytr's plans only allow for one user per account, which can become quite expensive for teams with multiple creators. Moreover, Rytr doesn't have any team collaboration features as it is primarily designed for individual use. 

Winner: if you're looking for a tool that can facilitate team collaboration, Jasper is a better choice.

Jasper vs Rytr: Pricing 

Both Jasper AI and Rytr offer a range of flexible packages designed to meet the unique needs of different businesses and individuals. 

Whether you're looking for a monthly or annual subscription, you can find a pricing structure and package that suits your needs and budget.

Rytr Pricing 

Rytr pricing plans 

Users of this AI-powered writing tool can choose from three different pricing plans: a free plan, a saver plan, and an unlimited plan. 

  • The free plan provides access to basic tools and features, with a limit of 5000 characters per month. 
  • The Saver plan, which starts at USD 9 per month, provides access to a greater range of features and tools, including a custom use case. This plan also offers 50,000+ characters per month. 
  • Finally, there’s the unlimited plan. Starting at USD 29, users can generate unlimited content with this plan and gain access to the dedicated account manager feature. 

Jasper Pricing 

 Jasper pricing plans 

Here are the Jasper cost details. 

  • Creator: Jasper's introductory subscription plan starts at $49 per month. This plan is particularly beneficial for freelancers, marketers, and entrepreneurs seeking to optimize their time and energy in daily tasks while maintaining a personalized brand voice. Subscribers gain access to a library of over 50 templates, enabling them to efficiently generate content that aligns with their brand's unique character and style.
  • Pro: Starting at $69 per month, the Pro plan equips small marketing teams with the necessary tools to generate, create, and repurpose content across multiple campaigns, leading to enhanced comprehensive outcomes. This plan offers unlimited AI-generated words and can extend up to 5 seats. Moreover, it provides 10 knowledge assets, 3 campaigns, and Jasper art to streamline their content creation process through the Documents & Workflows feature.

Winner: When it comes to pricing, it's a close call. While Rytr is more economical, Jasper offers more features. So, it'd depend on your content requirements and budget. That said, Rytr is far more affordable than Jasper. 

Rytr vs Jasper: Which is Better? 

When it comes to Jasper vs Rytr, it's hard to pick one over the other because different individuals have different content creation needs. 

For those seeking a tool that can automate the heavy lifting of content creation and enable team collaboration, Jasper AI is an excellent option. Jasper can generate high-quality content while facilitating effective communication between team members working on the same project. 

Jasper is best suited for generating long-form content, such as blog posts, articles, and whitepapers. Its collaboration features also make it an efficient tool for teams working on larger projects.

While Jasper's content output may require some minor edits, its supportive community and responsive customer support make up for it. 

On the other hand, if you're an individual looking to scale your content production with an AI tool and are willing to put in some extra effort to make the content publishable, Rytr is worth considering. Rytr is ideal for short-form content like product descriptions, social media captions, Facebook ad copy, meta descriptions, and other types of content with a lower word count.

It allows for unlimited characters at an affordable monthly rate of USD 29 and offers the ability to optimize your content beyond just inserting keywords. 

While Jasper and Rytr are two popular AI writing tools, it's always a good idea to consider other options before making a final decision. Scalenut is another excellent alternative to consider. Read on to know why. 

Scalenut: A Better Alternative 

Scalenut offers a comprehensive suite of tools that empowers users to manage their entire content ecosystem with ease. With features like the Article Writer, Content Optimizer, and Keyword Planner, users can seamlessly plan, research, create, and optimize content for maximum impact.

By leveraging Scalenut's advanced capabilities, users can trust that their content will not only be well-written and plagiarism-free, but also optimized for search engines and social media platforms, resulting in increased traffic and engagement.

Scalenut home page 

Scalenut is an AI-powered SEO and content marketing platform that includes a keyword planner, an AI writer, a content optimizer, and other SEO tools. From content ideation to creation, Scalenut has all the necessary tools that you need to drive organic traffic to your website. 

This all-in-one content marketing platform is used by marketers from Adobe, Amazon, Microsoft, Nvidia, and many other established brands. If you're looking for a Frase alternative that holds the combined power of SEO and AI, Scalenut is your best bet. 

Key Features

If you're wondering why Scalenut is the best alternative for Jasper or Article Forge, in this section, we have compared all the features head-to-head to highlight the differences. 

NLP Key Terms

Scalenut has advanced NLP and machine learning technologies. You can see real-time NLP scores, which are followed by a list of tailor-made SEO suggestions to improve your chance of ranking on the first page. 

Scalenut content optimizer

In Scalenut, your content will be evaluated from different angles, like keyword density, links, content depth, key terms, and more. Additionally, Scalenut is much more affordable and has an array of other in-built tools than Jasper or Article Forge. 

Content Outline Generator

Scalenut has a customizable outline process to generate ready-to-use content outlines. With the help of the article configuration feature, you can give context to the AI so it can approach the content outline from a specific angle. This feature allows users to build an outline relevant to their content funnel and their existing content creation process. Users can also download the AI-generated outline.

Moreover, Scalenut provides additional features like writing points to help content heads provide more detailed insights into what needs to be covered under each section. 

Cruise mode

Scalenut's cruise mode option allows users to generate the first draft of their outline in less than 5 minutes. If you focus on increasing your content quantity and aiming to publish quality content without spending weeks creating it, Scalenut's cruise mode can help you achieve that exactly. 

Content Optimizer

One of the biggest obstacles for the content team is producing rank-ready content. You spend hours and hours ensuring every piece of content you publish is optimized to rank on Google or other search engines. 

Scalenut content optimizer  

Often, a reliable content report can boost your confidence that a piece of content is optimized for search. That's why Scalenut's Content Optimizer grades your content score and generates necessary suggestions to help you find a place at the top of the SERP. 

Moreover, you can use the fix-it button to auto-optimize your content based on the suggestion list. This eliminates manual editing time and acts as a supporting tool to fine-tune your content. 

Keyword Planner

The Scalenut Keyword Planner is aimed at helping you achieve topical authority in your industry and specific niche. You can insert your niche topic in Scalenut’s Keyword Planner to generate a report that groups relevant keywords together.

 Scalenut content cluster 

This report lets you view metrics like keyword difficulty, relevance, CPC, and search volume under one tab. You don't need to juggle between multiple columns or tabs like you do in SEO tools like Ahrefs or Ubersuggest to find relevant metrics that matter to you. 

Pros Cons
Provides automatic AI suggestions to write headings, outlines, and content briefs in seconds. The existing features can be quite overwhelming for first-time users.
The custom tone of voice feature allows you to adapt to different niches and brand voices quickly.
You can easily view all the top-ranking blogs for your target keywords with a click. This allows you to find the content gaps and manually add them to the outline.
AI-generated writing points for each subhead of the blog allow you to preview and customize the prompts based on your content goals.
Additional features like NLP terms, competitor content analysis, questions, and statistics can help you drastically improve the first draft without manually conducting basic-level research.
You can create supporting social media copy and short-form content using the AIDA, PAS, BAB, and other 45+ ready-to-use templates.



  • Essential Plan - $39 per month 
  • Growth Plan - $79 per month 
  • Pro Plan - $149 per month


  • Essential Plan - $20 per month 
  • Growth Plan - $40 per month 
  • Pro Plan - $75 per month

Who can benefit from Scalenut?

  • SEO strategists managing a team of writers. 
  • Content heads who are responsible for creating content briefs 
  • Writers who create SEO-based long-form blogs and articles 
  • Marketers who manage social media channels and content editing activities 

What do users think about Scalenut? 

  • G2 - 4.7/5 stars
  • Product hunt - 5/5 stars 
  • Capterra - 4.8/5 stars


Jasper and Rytr are excellent AI-powered writing tools that offer unique features and benefits. While they differ in terms of pricing, output quality, and features, both tools can help users create high-quality content quickly and easily. 

Ultimately, the choice between Jasper and Rytr depends on your specific requirements and preferences. However, if you’re looking for a comprehensive solution, take a minute to check out Scalenut. 

We have a 7-day free trial with access to the entire content suite for users to try out the platform before purchasing. So, why not give it a shot? 

Priya Jamba
Content Marketer
ABout the AUTHOR
Priya Jamba
Content Marketer

Priya Jamba is a Content Marketer at Scalenut. She loves marketing technologies and believes that with the right combination of tools and creativity, every organization can build sustainable brands. She is on a mission to help marketing teams across the globe produce tangible results from their marketing campaigns. Currently, she is working along with the Product team to enhance the AI content quality through prompt engineering.

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