What SEO metrics are shown for each website?

What SEO metrics are shown for each website in the Backlink Marketplace?

When browsing websites in the Backlink Marketplace, you’ll see a comprehensive set of SEO metrics to help you make informed backlink decisions. Here’s a breakdown of the key metrics shown for each listing:

Primary Metrics (Visible in Listings)

These metrics help you quickly evaluate the authority and reach of a website:

  • Domain Authority (DA) – Moz score (1–100) predicting the site’s ability to rank on search engines.
  • Organic Traffic – Estimated monthly search traffic based on Ahrefs data.
  • Total Visits – Estimated overall monthly site traffic from Semrush.
  • Country – Indicates where most of the website’s traffic comes from.
  • Price – Cost for a Guest Post or Link Insertion (excludes content creation).
  • TAT (Turnaround Time) – Estimated number of days until your backlink goes live.
  • Link Type – Dofollow or Nofollow option for your backlink.

Additional Metrics (View via ‘More Details’)

Clicking the dropdown  on a listing reveals deeper SEO insights:

  • Domain Rating (DR) –  Indicating the strength of a site’s backlink profile.
  • Spam Score –  How likely a site may be penalized by search engines.
  • Trust Flow – Majestic metric showing the quality of incoming backlinks.
  • Citation Flow – Measures the quantity and influence of backlinks.
  • Referring Domains & Total Backlinks – Number of unique sites and total links pointing to the domain.
  • Total Keywords – Number of organic keywords the site ranks for.
  • Authority Score – reflecting overall site strength.
  • Language & Link Validity – Primary content language and duration your link will stay live.

Tip:

Use filters to sort and find websites by specific SEO metrics like DA, DR, Spam Score, Traffic, or Authority Score — helping you align backlink choices with your campaign goals.