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Jun 1, 2023

Page Perfection: 9 Game-Changing Page Optimizer Pro Alternatives

Priya Jamba, Content Marketer
Priya Jamba
Page Perfection: 9 Game-Changing Page Optimizer Pro Alternatives


PageOptimizer Pro (POP) is a user-friendly on-page SEO tool designed to assist web marketers in creating Google-perfect pages effortlessly. By utilizing a patented US ranking factor scoring system, this keyword research tool identifies the critical aspects of your webpage that require optimization to enhance traffic and improve search engine rankings. 

However, PageOptimizer Pro is one of many tools that help marketers create Google-optimized pages. This blog covers nine alternatives, including Scalenut. Scalenut’s content optimizer helps you improve your SEO presence. To know more about Scalenut, sign up for a 7-day free trial

Let’s look at the alternatives to PageOptimizer Pro.

9 Page Optimizer Pro Alternatives To Consider

Here are the nine Page Optimizer Pro alternatives you can rely on to get the job done. 

  • Scalenut 
  • SE Ranking 
  • Marketmuse 
  • Surfer SEO 
  • SEMrush 
  • Ahrefs 
  • SEOClarity 
  • Ryte 
  • Frase 

1. Scalenut 

Scalenut is a one-stop shop for managing your entire content ecosystem, thanks to its powerful AI technology. Its suite of tools includes the SEO Research Assistant, AI Copywriter, Cruise Mode, and Keyword Planner, making it a top Page Optimizer Pro alternative.

Scalenut uses cutting-edge GPT-3 and NLP technologies to generate high-quality customized content. Plus, it offers a 7-day free trial so that you can explore its user-friendly interface to streamline your entire content lifecycle. 

Scalenut Features 

  • Cruise Mode: An AI-powered tool that generates SEO-optimized blog posts in 5 minutes
  • Keyword Planner: A tool that provides insights into popular keywords and search terms
  • SEO Research: The software performs an extensive exploration of the search engine to collect significant data related to your chosen keyword. 
  • Content Optimizer: This tool conducts a real-time comparison of your content with the highest-ranking pieces and thoroughly analyzes it to provide a comprehensive evaluation of your content's SEO performance.
  • Competition Research: A feature that allows you to review and analyze your competitors
  • AI Templates: More than 40 templates for creating captivating and persuasive marketing content

Pros of Scalenut 

  • Scalenut provides an all-in-one solution for the entire content lifecycle, eliminating the need for multiple platforms.
  • With the help of GPT-3 and NLP AI technologies, it generates high-quality content and offers advanced features and SEO tools.
  • The content editor comes equipped with advanced formatting and optimization options.
  • The platform's tools can be easily accessed through a Chrome extension, allowing users to create content on Google Docs with ease.

Cons of Scalenut 

  • Despite the learning curve that comes with using the Scalenut platform, it offers ample support resources to facilitate users in navigating it effortlessly. These resources include a comprehensive help center and a boot camp, which can aid users in getting up to speed swiftly and effectively.

Scalenut Pricing 

  • Essential Plan: This plan caters to the needs of solopreneurs and freelancers looking for robust content creation tools. With this plan, you get access to five SEO reports and up to 100,000 AI-generated words every month, all starting at just $39/month. 
  • Small Business Growth Plan: This plan is custom-made for startups and small businesses that want to elevate their content game. You get unlimited AI-generated words, 30 SEO reports, and advanced features like Instruct AI to Write and Topic Clusters, all starting at $79/month. 
  • Pro Plan for Large Teams: The Pro Plan provides top-quality content at scale for established businesses and large teams. This plan comes with all the features of the Growth Plan, a dedicated customer success manager, and multi-user support, priced at $149/month. 

Best Suited For 

  • Agencies 
  • Entrepreneurs 
  • SEO Strategists 
  • Content Creators 
  • Marketing Managers 

Take a deep dive into the difference. Check out this in-depth comparison between Scalenut vs Page Optimizer Pro

2. SE Ranking 

SE Ranking is an all-in-one SEO tool that provides comprehensive support to digital marketing professionals and SEO teams. Its extensive range of features can help optimize your website's performance in search engine results pages (SERPs) and enhance its online visibility.

SE Ranking's cutting-edge, real-time keyword position tracking system offers 100% accuracy, making it easy for users to monitor and analyze their website's keyword performance. 

SE Ranking Features 

  • Keyword Rank Tracker: Keep tabs on your website's keyword rankings in real-time across major search engines with this tool boasting 100% accuracy. Choose to monitor rankings at the country, region, or city level and as frequently as desired.
  • On-page SEO Checker: Similar to Searchmetrics, this tool scans your website's pages for optimization opportunities and provides recommendations to increase your rankings.
  • Website Audit: Evaluate the performance of your own or your client's website in just 2 minutes and receive recommendations to enhance its functionality.
  • Competitive Analysis Tool: Analyze your industry's landscape thoroughly and identify areas for improvement and opportunities that your competitors may be overlooking. Develop a more informed strategy and stay ahead of the competition.
  • Backlink Checker: Analyze your backlinks, discover the sources of your most valuable ones, and find areas where you could potentially improve.

Pros of SE Ranking 

  • With this software, you can utilize advanced competitor analysis functionalities to recognize your competitors' tactics, evaluate their advantages and limitations, and apply this knowledge to optimize your SEO approach.
  • This alternative to Page Optimizer Pro effortlessly integrates with well-known third-party tools such as Google Analytics, Google Search Console, and Google AdWords, enabling you to include your pre-existing data and insights, streamlining and expediting the SEO optimization process. 

Cons of SE Ranking 

  • SE Ranking's keyword data may not be all-encompassing for specific regions, possibly constraining your capacity to optimize your website for those locations.
  • This Page Optimizer Pro does not presently have a mobile application, which could be inconvenient for users who prefer working while on the move.
  • There have been reports of tardy response times from SE Ranking's customer support team, which can be aggravating when managing pressing matters.

SE Ranking Pricing 

  • Essential Plan: SE Ranking's Basic Plan costs $39 per month and is perfect for freelancers and newbies who require fundamental SEO support. It offers 10 projects and one user seat. 
  • Pro Plan: If you're a small team or agency, the Professional Plan at $89 per month is the most sought-after option from SE Ranking. You get three user seats and unlimited projects with this plan. 
  • Business Plan: For businesses with more advanced SEO needs, SE Ranking offers the Enterprise Plan at $189 per month, which is suitable for mid-sized agencies and companies. Users get five seats with unlimited projects with this plan. 

Best Suited For 

  • Small-Medium Sized Businesses 
  • SEO Experts
  • Digital Marketing Agencies 

Thinking that SE Ranking is the one for you? We beg to differ. Check out this comprehensive comparison between Scalenut vs SE Ranking and we are sure you will see things differently. 

3. MarketMuse 

MarketMuse is a highly advanced tool that assists businesses in meeting their content intelligence and strategy needs. The platform's primary advantage lies in its ability to automate content creation and optimization tasks through AI. 

MarketMuse offers a comprehensive approach to devising a content strategy that aligns with your business objectives. By leveraging natural language processing (NLP), the platform generates preliminary drafts of blog posts and content briefs that writers can use.

MarketMuse Features 

  • Content Planning: MarketMuse's AI technology simplifies content planning by quickly generating content briefs that include suggested titles, subtitles, related topics, user intent, linking recommendations (internal and external), and questions to address. This allows users to save time and streamline their content creation process.
  • Content Clusters: MarketMuse evaluates topic worth and difficulty in ranking, enabling users to prioritize topics and develop content clusters.
  • Keyword Research: MarketMuse links topics, keywords, and questions to provide an objective approach to selecting keywords, empowering users to make informed decisions.
  • Comprehensive Content Analysis: MarketMuse offers valuable insights into covered topics and page quality through detailed analysis of existing content. This allows users to optimize their website and improve their content marketing efforts with actionable recommendations.
  • Content Brief Optimization: MarketMuse uses AI technology to generate content briefs that include headings, subheadings, user intent, related topics, linking recommendations (inbound and outbound), and social listening capabilities, allowing users to optimize their content creation process.

Pros of Marketmuse 

  • This Page Optimizer Pro alternative helps generate content briefs and preliminary drafts of blog posts efficiently, saving users time and effort.
  • MarketMuse equips users with data-driven insights to improve content performance, ensuring that their content is optimized for maximum impact.
  • It offers efficient content inventory management, enabling users to keep track of their content assets and ensure that they are used effectively.
  • MarketMuse provides users with features for content optimization and improvement, allowing them to enhance the quality and relevance of their content.

Cons of Marketmuse 

  • This tool has a confusing and expensive pricing structure, which can be a barrier for some users who may find it difficult to understand or afford.
  • MarketMuse's UX/UI design is inadequate and may not be user-friendly, leading to difficulties in navigating the platform and utilizing its features effectively.

MarketMuse Pricing 

  • Standard plan: It starts at $149 per month for one user and one domain, with a limit of 100 queries monthly. 
  • Team plan: It starts at $399 per month for unlimited queries and briefs to three users.
  • Custom plan: You can contact MarketMuse for the pricing details of this plan. It includes unlimited users and is ideal for large teams that handle a lot of content every day. 

Best Suited For

  • E-commerce companies
  • Content marketers
  • Marketing agencies
  • Content creators

Before you commit to MarketMuse, consider going through this detailed comparison between Scalenut vs MarketMuse to make an informed decision.

4. Surfer SEO 

Surfer is a state-of-the-art on-page optimization tool that evaluates the highest-ranking search engine results for a given keyword and presents a detailed plan for crafting expertly optimized content. 

By taking advantage of Surfer, you can easily access a vast array of suggestions that cover critical components like meta tags, titles, content length, and relevant user queries about your target keyword.

This content optimization tool scrutinizes your content for more than 500 ranking signals with its sophisticated algorithm to enhance your chances of securing a higher position in the SERP.

Surfer SEO Features 

  • Content Editor: Surfer SEO's Content Editor is a standout feature that provides recommendations on relevant keywords, optimal word count, headings, paragraphs, and images for your content. This allows you to create engaging and well-structured content that is optimized for search engines and user engagement.
  • GrowFlow: With bite-sized tasks and data-driven SEO strategies, GrowFlow delivers impactful results for fast-paced, growing companies. Its weekly insights make it a must-have tool for busy entrepreneurs looking to boost their online presence.
  • Content Audit: Surfer SEO's Content Audit feature is essential for reviewing and enhancing existing content. By analyzing strengths and weaknesses, such as keyword density, readability, and content structure, this feature allows you to optimize existing content for better search engine rankings and user engagement.
  • Keyword Research: Surfer SEO's Keyword Research feature simplifies the process of discovering relevant topic clusters based on your primary keyword. This saves time and effort that would normally be required for research, allowing you to focus on building your expertise and authority in your field.

Pros of Surfer SEO 

  • Surfer SEO offers a keyword research extension that allows you to instantly check high-ranking keywords in Google, making it easier to identify relevant and effective keywords for your content.
  • Surfer SEO provides an AI outline generator that helps you create optimized and distinctive paragraphs for your content, streamlining the content creation process and ensuring that your content is optimized for search engines.

Cons of Surfer SEO

  • Surfer SEO may require a high level of expertise in some cases to fully utilize its features, making it a less accessible tool for beginners or those without extensive SEO knowledge.
  • This Page Optimizer Pro does not offer a free trial, which can be a barrier for some users who may be hesitant to purchase a subscription without testing the tool first.

Surfer SEO Pricing 

  • Basic: This plan costs $49 per month and is ideal for individuals wanting to build a single website. 
  • Pro: Priced at $99 per month, it is ideal for small startups with up to three team members and five websites
  • Business: The Business plan costs $199 per month and is designed for larger companies, allowing up to ten team members to join the account.
  • Enterprise: This one is a customized plan that is ideal for large businesses and people with very high content needs. 

Best Suited For 

  • Agencies 
  • Bloggers 
  • E-commerce Store Owners
  • Content Writers 
  • SEO Professionals 

5. SEMrush 

SEMrush is a comprehensive digital marketing platform that offers a suite of tools for various aspects of online marketing, such as SEO, PPC, social media, content marketing, and competitive analysis. It is a popular alternative to Page Optimizer Pro, and it is favored by website owners and digital marketers for its extensive range of features. Below is an overview of some of the capabilities of this renowned SEO tool. 

SEMrush Features 

  • Organic Research: SEMrush's Organic Research feature helps you to enhance your website's visibility for high-converting keywords used by your competitors. You can also boost your organic keyword performance and discover innovative strategies to secure top positions in search engine results pages (SERPs) that align with your target audience's interests.
  • Keyword Manager: The Keyword Manager in SEMrush enables you to create customized master keyword lists that align perfectly with your SEO objectives and strategy. You can also access real-time metrics for up to 1,000 keywords simultaneously, providing an accurate overview of your website's performance.
  • SEO Content Template: With SEMrush's SEO Content Template feature, you can quickly generate a personalized SEO content blueprint to increase your website's organic traffic. The tool also provides practical suggestions based on your targeted keywords by analyzing the top 10 competitors on Google.
  • Rank Tracker: SEMrush's Rank Tracker feature lets you track the daily changes in your target keywords' location, helping you stay on top of your website's search engine rankings.
  • Link Building: SEMrush's Link Building tool helps you identify unique opportunities to strengthen your website's backlink profile, improving your search engine ranking and overall visibility.
  • Local SEO: SEMrush's Local SEO feature allows you to optimize your website for local searches, increasing your chances of attracting more customers in your area.

Pros of SEMrush 

  • SEMrush offers a comprehensive suite of digital marketing features, making it a versatile tool that can meet all your online marketing needs.
  • The tool has a user-friendly interface that is easy to navigate, making it simple to find the information you need.
  • It provides accurate data and insightful analysis, enabling you to make data-driven decisions for your marketing campaigns.

Cons of SEMrush 

  • The keyword tracking feature in SEMrush is limited to a certain number of keywords, which may not be sufficient for some users who need to track a large number of keywords.
  • This Page Optimizer Pro alternative does not offer a free plan, so users must subscribe to a paid plan to access its features.

SEMrush Pricing 

  • Pro: For $119.95 per month, this plan is ideal for freelancers, startups, and in-house marketers with limited budgets. It includes features such as 3,000 reports per day, 10,000 results per report, and five projects.
  • Guru: For $229.95 per month, this plan is suitable for small and medium-sized businesses with more advanced marketing needs. It includes 5,000 reports per day, 30,000 results per report, and 15 projects.
  • Business: For $449.95 per month, this plan is ideal for larger businesses with extensive marketing needs. It includes 10,000 reports per day, 50,000 results per report, and 25 projects.

Best Suited For 

  • E-Commerce Businesses 
  • SMEs 
  • Brand Managers 

6. Ahrefs 

Ahrefs has gained popularity as a leading SEO tool, considered by many as one of the best alternatives to Page Optimizer Pro. Its vast array of features can assist you in enhancing your website's search engine rankings and increasing online visibility.

Ahrefs Features

  • Site Explorer: With this tool, you can examine a website's backlink portfolio, organic search traffic, and top-performing content.
  • Keyword Explorer: Use this tool to study keywords, evaluate search volumes, and obtain insights into competitors' strategies.
  • Content Explorer: Discover prevalent content concepts in any area of interest, evaluate social media shares on Facebook or LinkedIn, and receive details on backlinks with this tool.
  • Site Audit: Use this tool to identify technical SEO issues, crawl errors, and performance problems.
  • Rank Tracker: Consistently track your rankings and compare your progress with that of your competitors. Additionally, receive automated reports regularly, sent directly to your email inbox with this tool.
  • SEO Dashboard: This tool allows you to obtain a comprehensive overview of all your projects and monitor their search engine optimization performance and progress.

Pros of Ahrefs 

  • This Page Optimizer Pro alternative provides a wealth of data on backlinks, keywords, and more, enabling informed decision-making for SEO strategies.
  • It offers a user-friendly interface, making it easy to locate the required information.
  • Ahrefs is known for excellent customer support, with a team of experts available for guidance and queries.

Cons of Ahrefs 

  • It is comparatively expensive in the SEO tool market, which may be a drawback for small businesses or individuals on a limited budget.
  • While it provides information on content performance, it does not provide suggestions on how to improve content for better SEO.

Ahrefs Pricing

  • Lite: Starting at $99, this plan provides vital data for small businesses and hobby projects. 
  • Standard: Starting at $199, this subscription plan is perfect for freelance SEOs and consultants.
  • Advanced: Starting at $399, this subscription provides more data and tools for lean in-house marketing teams.
  • Enterprise: Starting at $999, this pricing plan is ideal for marketing agencies and enterprises. 

Best Suited For

  • SEO Strategists
  • Solopreneurs
  • Digital Marketers

7. SEOClarity 

SEOClarity is an enterprise-level SEO platform designed to help businesses boost their search visibility and increase organic traffic to their websites. 

This comprehensive suite of tools offers a range of features for keyword research, on-page optimization, technical SEO, and competitive analysis, positioning itself as a viable alternative to Page Optimizer Pro.

SEOClarity Features

  • Keyword Research: SEOClarity has an extensive and current keyword database, which provides a thorough understanding of the search landscape and identifies potential content opportunities.
  • ClarityAutomate: This cutting-edge SEO platform assists in overcoming the primary obstacle to achieving SEO results - implementation.
  • Rank Tracking: SEOClarity's rank tracking tools allow you to monitor your website's search engine rankings for particular keywords and track progress over time.
  • Technical SEO: Use this tool to establish a robust website foundation and deliver an outstanding user experience.
  • Competitor Insights: SEOClarity offers a range of competitor analysis tools, including keyword gap analysis, backlink analysis, and content analysis, to help identify areas where you can improve your SEO strategy.
  • SEO Reporting: With SEOClarity's reporting tools, you can generate personalized reports on your website's SEO performance, including keyword rankings, backlink profiles, and site audit findings.

Pros of SEOClarity 

  • Designed for large-scale SEO operations, SEOClarity is ideal for businesses that have significant search engine optimization needs and a sizable online presence.
  • The platform's competitive analysis features provide valuable insights into competitors' SEO strategies, helping businesses identify opportunities to improve their own SEO efforts.
  • With highly customizable reporting capabilities, businesses can track the specific metrics that matter most to them and present their data in a way that is easy to understand and act upon.

Cons of SEOClarity 

  • It is a high-end SEO platform, and its pricing may be a barrier for smaller businesses or those with limited budgets.
  • Limited integrations with other marketing platforms and tools may restrict its usefulness for businesses with complex marketing stacks.

SEOClarity Pricing

  • Essentials: The pricing for this plan is determined based on the specific needs of the client. It offers daily rank tracking, live chat support, and more. 
  • Core: It starts at $3000 per month and includes features such as keyword research, on-page optimization, technical SEO, and competitive analysis.
  • Professional: It starts at $4500 per month and includes all the features of the Core plan, plus additional features such as custom reporting and access to a dedicated account manager.
  • Agency: The pricing for this plan is determined based on the specific needs of the agency or more extensive organization.

Best Suited For

  • Large Scale Enterprises
  • Multinationals

Does seoClarity seem like a good option for your needs?

You may like to refer to this exhaustive list of alternatives in our blog “Boosting Your Website Visibility: 12 Top SEO Clarity Alternatives” to make an informed decision.

8. Rytr 

Rytr is an innovative writing assistant that utilizes the power of artificial intelligence to enhance writing skills cost-effectively and efficiently. With advanced algorithms, Rytr examines written content, identifies key phrases and words, and provides tailored recommendations to improve writing. 

Rytr Features

  • Rich Text Editor: The Rich Text Editor feature boasts multiple practical functions that aim to streamline the writing process and allow users to focus on their ideas. These functions include auto-complete, grammar and spelling checks, and content templates.
  • Chrome Extension: Rytr's browser extension empowers users to produce content on any platform accessible through their browser. This could encompass various mediums, such as emails, social media posts, and blogs.
  • Plagiarism Checker: This Page Optimizer Pro alternative incorporates an in-built plagiarism checker to guarantee that all content created through this tool is original and suitable for publication.

Pros of Rytr

  • Users have the option to select the tone of their content, which can be customized to suit a particular target audience.
  • The learning curve for this tool is relatively flat, making it easy to navigate.
  • Users can create their own custom use cases to suit their needs.

Cons of Rytr

  • The tool lacks research capabilities, which can be a disadvantage for those seeking well-researched content generation.
  • Some users may find the output repetitive, which can be frustrating.

Rytr Pricing

  • Free: You get up to 10,000 characters/month and access to 20+ tones for free with this plan. 
  • Saver: This plan offers 100,000 characters/month, customizable usage, starting at $9/month.
  • Unlimited: Users can get unlimited character usage, email and chat support, starting at $29/month with this plan. 

Best Suited For

  • Bloggers
  • Small and Medium-sized Enterprises (SMEs)

9. Frase

The artificial intelligence tool Frase enhances the structure and readability of your written content. Its AI-powered technology can analyze your text and suggest ways to improve it, including identifying grammar errors, providing synonyms or alternative word choices, and suggesting paraphrasing. 

Frase also helps with keyword optimization, assisting in finding keywords with high search volume or ranking.

Frase Features

  • Customizable Content Briefs: Frase enables users to create customized content briefs that can guide AI-powered writing and help ensure that the resulting content is on-target.
  • Content Optimization: Frase provides users with suggestions for on-page optimization, including grammar and word choice, synonyms, and paraphrasing, to enhance the quality and relevance of their content.
  • Content Research: Users can employ Frase to conduct research on relevant topics and identify popular questions to target in their content, making it more valuable to their audience.
  • Integrations: Frase seamlessly integrates with a variety of popular content management systems and SEO tools, such as WordPress and SEMrush, making it easier for users to manage their content and optimize it for search engines.

Pros of Frase

  • Frase's powerful AI analysis provides users with insights and recommendations for content optimization and functionality, enhancing the quality and relevance of their content.
  • Integrations with popular content management systems and SEO tools make Frase a convenient all-in-one solution for content creation and optimization.
  • Customizable content briefs allow users to guide AI-powered writing and ensure that their content meets their specific needs.

Cons of Frase

  • The tool's pricing may be too high for smaller businesses or individuals, limiting its accessibility to some users.
  • Frase offers limited support and resources for non-enterprise users, which could be a disadvantage for those who require more assistance.
  • There is no Chrome extension available, which could be inconvenient for users who prefer to work within their browser.

Frase Pricing

  • Solo Plan: Designed for individuals or small teams new to creating SEO content. It is for a single user and costs $14.99 per month.
  • Basic Plan: Suitable for teams and agencies with multiple users, providing flexibility in crafting SEO content strategies. It costs $44.99 per month.
  • Team Plan: Suitable for large teams that require personalized services and can accommodate an unlimited number of users. It costs $114.99 per month.

Best Suited For

  • Bloggers
  • Freelancers


Using on-page SEO tools is an efficient method of optimizing your website pages. PageOptimizer Pro is one of the best tools to help SEO experts. However, there are more alternatives that you can explore to enhance your SEO efforts. These alternatives have features that help you do your job effectively. 

As summarized in this blog, each tool has its pros and cons, and our review can help you choose the best tool to optimize your website and improve its ranking on search engines. 

Scalenut’s AI powered platform offers well-rounded solutions with its specialized tools. With Scalenut, you can optimize your website for search engines and improve your online visibility. 

With features such as Keyword Planner, SEO Research, Cruise Mode, and Content Optimizer, Scalenut can help you stay ahead of the competition and drive more traffic to your website. Try it for yourself today and see the results by signing up for a 7-day free trial. 

Priya Jamba
Content Marketer
ABout the AUTHOR
Priya Jamba
Content Marketer

Priya Jamba is a Content Marketer at Scalenut. She loves marketing technologies and believes that with the right combination of tools and creativity, every organization can build sustainable brands. She is on a mission to help marketing teams across the globe produce tangible results from their marketing campaigns. Currently, she is working along with the Product team to enhance the AI content quality through prompt engineering.

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