Jun 12, 2023

5 Best YouTube Keyword Tools

Suman Samal, Asst. Marketing Manager
Suman Samal
5 Best YouTube Keyword Tools
Suman Samal, Asst. Marketing Manager
Suman Samal
Jun 12, 2023

5 Best YouTube Keyword Tools

Discover the top YouTube keyword tools to boost your channel's rankings and learn how to choose the right one for you. Get insights on pricing, features, and more.
5 Best YouTube Keyword Tools

Table of contents

As the second largest search engine in the world, YouTube has billions of search queries every day. To create content that people want to watch, it's crucial to understand what they are searching for. This is where keyword research comes into play. 

By identifying popular phrases, trending topics, and answering questions that your audience is asking, you can optimize your videos to reach more viewers and increase your channel's visibility. There are numerous keyword tools available online that can help you find the best keywords to use in your video marketing strategy. However, with so many options out there, it can be challenging to choose the right tool for your needs.

In this article, we will be discussing the top 5 YouTube keyword tools that you should consider using in order to improve your search rankings and increase visibility for your videos on YouTube. We'll cover each tool's features and pricing options so you can make a well-informed decision when choosing which one is right for you.

So if you're ready to take your YouTube presence to the next level by starting or revamping an effective keyword strategy - keep reading!

How YouTube Keyword Tools Help You Rank Higher?

YouTube keyword tools help you understand the search terms that are popular among your target audience. By using these tools, you can identify the most relevant keywords for your content and optimize your videos accordingly. This will help you rank higher in YouTube search results, attracting more viewers and potentially increasing your channel's subscribers. In addition, a well-optimized video can also rank in Google search results, further amplifying its reach and impact.

Top YouTube Keyword Tools to Consider

Here are the top 5 Youtube Keyword Research Tools to consider: 

1. TubeBuddy

 An image of TubeBuddy homepage

TubeBuddy is one of the most popular keyword tools for YouTube creators. This browser extension offers a variety of features, including keyword research, tag suggestions, and competitor analysis

With TubeBuddy's Keyword Explorer tool, you can find high-ranking keywords to use in your video titles and descriptions. What sets TubeBuddy keyword tool apart from its competitors is that it understands what works on YouTube. The tool's algorithm uses data from millions of videos to provide insight into the keywords that are most relevant for specific topics or niches.

Another great feature of TubeBuddy is its Tag Explorer tool which allows you to find relevant tags for your videos that will help them rank higher in search results. Plus, it provides data on the competition level for each tag so that you can choose the best ones.

TubeBuddy also has a handy feature called "Best Time to Publish" which helps you schedule your uploads at times when your audience is most active on YouTube. Additionally, with their A/B testing tool called "Bulk Processing", you can easily compare different versions of thumbnails or titles to see which performs better.

TubeBuddy Features

TubeBuddy offers 55 different features to help you optimize your videos and grow your YouTube channel. Some of these features include:

- Keyword research and suggestions

- Video SEO recommendations

- Tag suggestions and templates

- Competitor analysis and insights

- Video performance tracking

- A/B testing for video thumbnails

- Bulk video processing and updates

TubeBuddy Pricing

TubeBuddy offers a free version with limited features and three paid plans:

- Pro: $5.99 per month

- Legend: $29.99 per month

- Enterprise: Customised Pricing

Each plan offers different features and tools, so you can choose the one that best suits your needs and budget.

2. vidIQ

An image of vidIQ tool that is designed to boost your Youtube video views.

vidIQ is a powerful YouTube keyword tool that provides users with in-depth and actionable insights to help them optimize their video content. One of the standout features of vidIQ is its ability to provide real-time analytics on user engagement, allowing creators to see how viewers are interacting with their videos.

Another great feature of vidIQ is its Keyword Research Tool, which allows users to search for relevant keywords for Youtube and compare them against competitors. The tool also offers suggestions for tags, descriptions, and titles based on popular search terms.

vidIQ Features

vidIQ offers a range of features to help optimize your YouTube videos and increase your channel's visibility. These include:

- Keyword research and search term suggestions

- Trending video analysis for given keywords

- YouTube search insights, including average views and subscribers

- Keyword score analysis

- Inline keywords in YouTube search results

- Keyword translation tool

- Video tag auto-complete and templates

vidIQ Pricing

vidIQ offers a limited free version and three paid plans:

- Basic: Free

- Pro: $7.50 per month (billed annually)

- Boost: $39 per month (billed annually)

vidIQ's Pro and Boost plans offer more advanced features and tools to help you grow and optimize your YouTube channel. 

3. Keyword Tool

An image of Keyword Tool that gives you 750+ Google Keyword Suggestions for free

Keyword Tool is a comprehensive YouTube keyword research tool. It provides users with an extensive list of long-tail keywords, questions, and phrases that they can use to optimize their videos for search engines. The tool generates suggestions based on the entered keyword and country or language preference.

One of Keyword Tool's essential features is its ability to generate up to 750+ long-tail keywords in seconds. These suggestions are relevant and specific to your niche, allowing you to rank higher in search engine results pages (SERPs). Users can filter the results by relevance, search volume, CPC value, and competition level.

Another standout feature of Keyword Tool is its question-based functionality. By typing in a question related to your content or product/service offering on YouTube, the tool will provide a list of potential questions people may have regarding that topic.

Keyword Tool Features

Keyword Tool provides the following features to help you find relevant keywords for your YouTube videos:

- Generates hundreds of long-tail keyword suggestions

- Uses YouTube autocomplete to provide popular search terms

- Compatible with other search engines like Google, Bing, and Amazon

Keyword Tool Pricing

Keyword Tool offers a free version with limited features and two paid plans:

- Pro Basic: $69 per month (billed annually)

- Pro Plus: $79 per month (billed annually)

The paid plans provide more keyword suggestions, search volume data, and additional features.

4. Ahrefs Keywords Explorer

An image of Ahrefs Keywords Explorer that shows a visual representation of keyword research. 

Ahrefs Keywords Explorer is a comprehensive keyword research tool that can provide you with valuable insights into your YouTube keywords. It offers a large database of keywords, detailed keyword metrics, and a variety of filters to help you find the best keywords for your content. 

Another great feature offered by Ahrefs Keywords Explorer is its ability to analyze competitors' websites and identify which keywords they are ranking for. This information can be invaluable when creating a strategy for your own website's content.

While Ahrefs is primarily known for its SEO capabilities, its Keywords Explorer can also be used for YouTube keyword research.

Ahrefs Keywords Explorer Features

Ahrefs Keywords Explorer offers several features that can help you with your YouTube keyword research:

- Large database of keywords

- Detailed keyword metrics (search volume, keyword difficulty, clicks, etc.)

- Filters to narrow down your keyword research

- SERP analysis to check the competition

- Keyword ideas based on related terms, questions, and more

Ahrefs Keywords Explorer Pricing

Ahrefs Keywords Explorer is part of Ahrefs' suite of SEO tools and is included in all their plans:

- Lite: $99 per month

- Standard: $199 per month

- Advanced: $399 per month

- Agency: $999 per month

Ahrefs offers a 7-day trial for $7 for their Lite and Standard plans.

5. SEMrush Keyword Magic Tool

 An image of SEMrush's Keyword Magic Tool depicting a wide range of relevant keywords for a seed keyword.

SEMrush is an all-in-one SEO tool that offers a wide range of features to help you optimize your YouTube channel. One of its most powerful tools is the Keyword Magic Tool, which allows you to research and analyze keywords in detail.

With the Keyword Magic Tool, you can enter any keyword or phrase related to your niche and get a list of related keywords along with their search volume, competition level, CPC (cost-per-click), trend data, and more. You can also filter the results based on various criteria such as broad match, exact match, phrase match, questions and other relevant searches.

In addition to providing keyword data for YouTube search engine optimization (SEO), SEMrush's Keyword Magic Tool also offers suggestions for long-tail keywords that are less competitive but highly targeted. This feature enables content creators to uncover new opportunities by discovering unique phrases they may not have otherwise considered.

SEMrush Keyword Magic Tool Features

SEMrush's Keyword Magic Tool provides various features to support your YouTube keyword research efforts:

- Extensive database of keywords

- Accurate search volume data and keyword difficulty scores

- Keyword suggestions and ideas

- Filters to refine your keyword research

- Competition analysis

SEMrush Keyword Magic Tool Pricing

SEMrush's Keyword Magic Tool is included in all their plans:

- Pro: $119.95 per month

- Guru: $229.95 per month

- Business: $449.95 per month

SEMrush also offers a 7-day free trial for you to test their services.

Factors to Consider When Choosing a YouTube Keyword Tool

When it comes to selecting the right YouTube keyword tool, there are several factors you should consider such as: 

User Interface and Ease of Use

When selecting a YouTube keyword tool, consider the user interface and how easy it is to use. A tool with a user-friendly interface and clear instructions will make your keyword research process more efficient and enjoyable.

Keyword Suggestions and Accuracy

The accuracy and relevance of the keyword suggestions provided by the tool are crucial for successful YouTube keyword research. Choose a tool that offers a large database of keywords and reliable search volume data to ensure the best results.

Additional Features and Integrations

Consider the additional features and integrations offered by each tool to maximize your YouTube channel's performance. Features like video SEO recommendations, competitor analysis, and bulk processing can help streamline your workflow and improve your video rankings.

Pricing and Value for Money

Finally, consider the pricing of each YouTube keyword tool and the value it provides for your investment. Choose a tool that offers a balance of features, accuracy, and ease of use at a price that fits your budget.


When it comes to optimizing your YouTube channel for better visibility and engagement, using the right keywords is an absolute must. Fortunately, there are several keyword tools available that can help you identify the best words and phrases to include in your video titles, descriptions, and tags.

In this article, we have explored five of the top YouTube keyword tools available today, including TubeBuddy’s Keyword Explorer, VidIQ’s Keyword Tool Suite, Keyword Tool, Ahrefs Keywords Explorer and SEMrush.

Each tool has its own unique features and benefits. Some offer more advanced analytics while others provide simple yet effective insights.

Ultimately choosing the right tool depends on your specific goals as a content creator or marketer. Therefore before making any selection one needs to determine what they want their keywords strategy to achieve on YoutTube platform. You can also sign up for a free 7-day trial with Scalenut to optimize your youtube videos for better rankings. 

About Scalenut 

Scalenut is an AI-powered SEO and content marketing platform that helps discover and create relevant content for your customers. Be it brainstorming a content strategy, creating comprehensive briefs, generating the content, or optimizing it per the best SEO practices, Scalenut has made the process extremely easy. Click here to create a free account and explore the many features of this tool.

Suman Samal
Asst. Marketing Manager
ABout the AUTHOR
Suman Samal
Asst. Marketing Manager

Suman Samal is a Asst. Marketing Manager at Scalenut. She is a technology enthusiast with a keen interest in content marketing and SEO. She truly believes that with the right set of tools every organization can improve the ROI of their content marketing campaigns. She spends her time managing content operations at Scalenut and ensuring that everything we publish is of the highest quality.

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